65 percent of OTT viewers watch a subscription service like Netflix, 30 percent watch a free service like YouTube, and five percent use a transaction service like iTunes.
The FCC has initiated a rulemaking designed to give consumers alternatives to the cable and satellite companies? set-top box. That?s a good thing. But the devil is in the details, and the debate is shaping up to be a battle between corporate titans.
According to a new Pew study, home broadband subscriptions declined for the first time ever in 2015, down from 70% in 2013 to 67% this year, mainly due to monthly costs.
In offering more online video content, especially if that content is exclusive to YouTube?s service, YouTube will become a clear competitor of video streaming providers like Netflix and Hulu.
A PricewaterhouseCooper report warns that fewer people ? young people in particular ? are interested in purchasing traditional video subscriptions.
Even as the country grows more diverse, women and people of color are excluded from positions of control in the industry.
As some companies like Verizon and DISH Network begin experimenting with smaller bundles, some industry experts think the market has already passed them.
Subscribers say they want ? la carte TV, but according to a recent article in re/code, "Bundles aren?t going away anytime soon, since they?re the core of the pay TV business."
Last week the Federal Communications Commission released its annual report on video competition. The report highlighted some fascinating developments.
Mark Cooper of the Consumer Federation of America urged the FCC to give online video providers the same programming access as MVPDs.